These days, there is no shortage of social media platforms, but not all of them are effective for online selling. According to a survey, approximately 51% of respondents use Facebook for their online purchases, so it’s worth considering this platform when deciding which ones to use. In 2021, there were over 90 million social commerce buyers in the United States.
Consumers abandon their online shopping carts for various reasons, as highlighted in the provided information. Here’s a summary of the factors mentioned:
Recently I got an email reminder to extend my premium account with Spotify, this was in fact updating my payment data also. First, I received an email to tell me to update this, for me this immediately raised the question was this “fishing”? However, by looking at it, it was not and could login through a link to update my payment data. By clicking on a link, it got me to my payment information;
eMarketer reported today that smartphone purchasing is rapidly growing, similar way as reported yesterday on Dutch statistics. Basically purchasing is coming directly from consumers their home base. Nearly three-quarters of smartphone buyers in France make purchases via their device while out and about, May 2016 research from Médiamétrie uncovered. And almost as many respondents (65%) said they do so while at home. – See more at
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